CMA Category-Manager : Certified Professional Category Manager (CPCM)
- Exam Code: Category-Manager
- Exam Name: Certified Professional Category Manager (CPCM)
- Updated: Sep 25, 2026
- Q & A: 72 Questions and Answers
About CMA Category-Manager Exam
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CMA Category-Manager Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Topic 1: Category Strategy Development | - Strategic category planning
|
| Topic 2: Category Management Foundations | - Category management principles and framework
|
| Topic 3: Shopper and Retail Insights | - Behavioral and shopper analytics
|
| Topic 4: Execution and Business Planning | - Category execution and collaboration
|
| Topic 5: Data and Analytics | - Retail and shopper data analysis
|
CMA Certified Professional Category Manager (CPCM) Sample Questions:
Using the chart, what is the most complete insight for Mid-Mart regarding the Snack Category?
- A. The Snack Category is 5.0 points behind the Total Store.
- B. The Snack Category is 5.0 points behind the Total Store driven by the AO Grocery Channel and represents a $10,000 opportunity.
- C. The Snack Category is 5.0 points behind the Total Store driven by the Club Channel and represents a
$10,000 opportunity. - D. The Snack Category is 5.0 points behind the Total Store and represents a $10,000 opportunity.
Correct Answer: C 🗳️
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Which of the following best defines the key stages and components of a retail supply chain?
- A. The financial planning and budgeting for inventory purchases
- B. The processes and systems that ensure product flow, reduce waste, and impact freshness, cost, availability, and customer satisfaction
- C. The transportation and storage of goods from manufacturers to warehouses
- D. The marketing strategies used to promote products to customers
Correct Answer: B 🗳️
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What is Midtown Mart's share of wallet (SOW) for Category X?
Table shown:
- A. 27%
- B. 75%
- C. 25%
- D. 60%
Correct Answer: B 🗳️
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How does reducing the SKU count impact labor and operating expenses (OPEX)?
- A. It increases the complexity of inventory management, raising labor costs.
- B. It simplifies ordering, receiving, stocking, and inventory management, lowering labor and OPEX
- C. It has no impact on labor or operating expenses
- D. It primarily increases customer satisfaction without affecting labor or OPEX.
Correct Answer: B 🗳️
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The Shelf Space section of the health assessment reveals that a growing segment has a 65 Index in Dollars per Linear Feet versus the category average. What is the right insight?
- A. Not enough information to gather an insight
- B. Increase linear shelf space for this segment
- C. Reduce linear shelf space for this segment
- D. Consider increasing the linear footage in this segment by analyzing the category's shelf space to find areas for additional space
Correct Answer: C 🗳️
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