IBM 00M-246 : IBM Smarter Commerce Sales Mastery Test v1

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IBM 00M-246 Exam Syllabus Topics:

IBM Smarter Commerce Sales Mastery Test v1 Sample Questions:

Question 1

Marketing focus is shifting from outward bound / mass media to:

A. cable television infomercials
B. up-sell potential via outbound calling centers and automated dialers
C. product placement in movies and television shows
D. building a 1:1 interaction with the customer

Question 2

Which one of these is an example of analytics supporting the Smarter Commerce 'Buy' offerings?

A. Linear regression.
B. Customer behavioral segmentation.
C. Social analytics.
D. Market basket analysis.

Question 3

Which of the following is NOT a key capability delivered by cross-channel order management?

A. Service scheduling.
B. Trade fund management.
C. Inventory visibility.
D. Complex fulfillment.

Question 4

Smarter Commerce will help to transform which phases of the commerce cycle?

A. Order Capture, Order Cross-sell, Order Fulfillment, Order return
B. Marketing, Socializing, Prospecting, Closing
C. Buy, Market, Sell, Service
D. Assortment Management, Stocking, Space Management, Inventory Allocation

Question 5

What is one key benefit of the collaboration network?

A. Rapid partner on-boarding.
B. Understanding customer preferences.
C. Best-of breed product design.
D. Reduced employee turn-over.

Solutions: