Microsoft MB-220 : Microsoft Dynamics 365 Marketing Functional Consultant

  • Exam Code: MB-220
  • Exam Name: Microsoft Dynamics 365 Marketing Functional Consultant
  • Updated: Nov 10, 2026
  • Q & A: 250 Questions and Answers

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About Microsoft MB-220 Exam

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Who should take the MB-220: Microsoft Dynamics 365 Marketing Exam

The Microsoft MB-220 Exam certification is an internationally-recognized certification which help to have validation for those professionals who are keen to make their career in Microsoft Dynamics 365 Customer Engagement.

This exam aspirant are assumed to be responsible for implementing solutions that attract and convert more leads, standardize omnichannel messaging , and deliver marketing insights. Candidates should understand industry terminology, priorities, common initiatives, standards, methodologies, and best practices.These candidates can go for this exam.

  • Microsoft Dynamics 365 Customer Engagement functional consultants
  • Marketing consultants

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What Are Specifications of Associated Certification?

Test MB-220 is related to a job-role-based certification, the Microsoft Certified: Dynamics 365 Marketing Functional Consultant Associate. The certificate allows an earner to gain intermediate expertise on concepts like marketing application configuration, managing segments and lists, creating & managing marketing emails, and many others that are part of the day-to-day operations of a consultant or developer. By explaining every bit of Dynamics 365 model-driven applications and data-modeling principles, it makes the certification holder capable to perform the key operations perfectly.

Reference: https://www.microsoft.com/en-us/learning/exam-mb-220.aspx

How to book the MB-220: Microsoft Dynamics 365 Marketing Exam

These are following steps for registering the MB-220: Microsoft Dynamics 365 Marketing exam.

  • Step 1: Visit to Microsoft Learning and search for MB-220: Microsoft Dynamics 365 Marketing
  • Step 2: Sign up/Login to Pearson VUE account
  • Step 3: Select local centre based on your country, date, time and confirm with a payment method.

When it comes to MB-220 certification, all of us are very excited and have a lot words. Someone complains the difficulty of the actual test, someone says he has get stuck in one questions, even some people are confused about all of the MB-220 exam test. Actually, gaining the MB-220 certification can bring about considerable benefits. For example, having the MB-220 certification on your resume will give you additional credibility with employers and consulting clients, and a high salary & good personal reputation will come along with that. From the above, we can see how important the MB-220 certification is. Our life is deeply affected by the IT technology and MB-220 certification.

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What Are Characteristics of This Exam?

The Microsoft evaluation MB-220 is 150-minute long if it contains labs and 130 minutes with no lab sessions and mainly consists of 40-60 questions. As a rule, there is no fixed number of items in the actual exam, which has led to no definite passing score. The only thing that one can comprehend about passing rates is that it is mandatory to score at least 70% of total marks to come up with flying colors in this evaluation. As far as language options are concerned, one can sit for such an exam in English only. The standard exam fee is $165 and should be paid towards the exam voucher, which is non-refundable and non-transferable.

Microsoft MB-220 Exam Syllabus Topics:

SectionObjectives
Topic 1: Design and manage marketing content- Create marketing emails
  • 1. Email templates and personalization
    • 2. A/B testing and tracking
      - Manage customer journeys
      • 1. Journey design and orchestration
        • 2. Trigger-based automation
          Topic 2: Manage marketing information- Manage leads and contacts
          • 1. Contact segmentation and profiling
            • 2. Lead lifecycle management
              - Segment customer data
              • 1. Advanced segmentation rules
                • 2. Static and dynamic segments
                  Topic 3: Manage events and leads- Lead qualification and scoring
                  • 1. Convert and nurture leads
                    • 2. Define lead scoring models
                      - Event planning and execution
                      • 1. Track event participation
                        • 2. Configure event registration
                          Topic 4: Configure Microsoft Dynamics 365 Marketing- Manage security and permissions
                          • 1. Configure user access for marketing features
                            • 2. Assign security roles
                              - Set up marketing application settings
                              • 1. Configure marketing email and domains
                                • 2. Configure business units and organizational settings
                                  Topic 5: Analyze marketing performance- Marketing analytics and insights
                                  • 1. Customer engagement metrics
                                    • 2. Dashboards and reports

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