[Dec 25, 2021] C_C4HMC92 Exam Dumps - Try Best C_C4HMC92 Exam Questions - Free4Torrent
Verified C_C4HMC92 exam dumps Q&As with Correct 123 Questions and Answers
SAP Marketing Cloud Implementation Certification Exam Topics:
| Topic Areas | Topic Details, Courses, Books | Weighting |
|---|---|---|
| Dynamic Customer Profiling | Explain the data model and how to enhance the data model. Outline the options for extensibility, and explain the concepts of Best Record, sentiment engagement, Predictive Studio, and Score Builder capabilities. C4H260 (SAP MARKETING CLOUD 1902) | > 12% |
| Onboarding and getting started | Explain the components, roles and authorizations and actions implelented in 2 tier landscape of Marketing Cloud C4H260 (SAP MARKETING CLOUD 1902) | 8% - 12% |
| Administration Tasks | Setup Marketing Permissions Checks and configure workflows for business objects; explain the option for anonymizing contact information, the marketing objects lifecycle management, the concept of user and role management, and the option to customize using the Self-Service Configuration UIs. C4H260 (SAP MARKETING CLOUD 1902) | 8% - 12% |
| Lead and Account Based Marketing | Describe Contact-Lead-Opportunity process; Explain the Account Based marketing; Dxplain the process of defining a new lead stage, data replication between SAP Marketing Cloud and SAP Cloud for Customer, and success reporting. Leads and Accounts | < 8% |
| Segments, Campaigns and Journeys | Explain the technical foundation of segmentation, the core features of Segmentation modelling, and compare the types of target groups. Explain the concept of campaign categories and their actions, the possibilities of creating personalized campaign content, the options available for executing campaigns. Set up Marketing permissions, suppression rules and marketing areas. C4H260 (SAP MARKETING CLOUD 1902) | > 12% |
| Analytics and Reporting | Explain the benefits of the behavior insight application, the benefits of white space analysis, the capabilities of the Marketing Executive Dashboard, the concept of CDS Views, the BusinessObjects Cloud related analytics, embedded analytics, extensibility of CDS views and queries in embedded analytics, and Insight for Sales. Help Analytics | < 8% |
| Commerce Marketing | Outline the offer recommendations, product recommendations, and personalize segmentation for webshop scenario; set up the recommendation models and use the recommendations; explain the concept of re-marketing scenarios. Help Commerce Marketing | < 8% |
| Extensibility | Explain varous extensibility options and ways to implement them C4H260 (SAP MARKETING CLOUD 1902) | 8% - 12% |
| Integration and Data Upload | Explain the concepts when integrating SAP Marketing Cloud with other solutions like Cloud for Customer,SAP Commerce Cloud etc. Additionally Know how to monitor integration errors, the available standard integration scenarios. Set up integration scenarios, and the ways to integrate ERP in context of Marketing Resource Management. C4H260 (SAP MARKETING CLOUD 1902) | 8% - 12% |
| Marketing Planning and Performance | Explain the concept of the marketing calendar, the process of budget planning, the setup of a planning model, the role of marketing areas, the process of spend planning & management, the options to load actuals and commitments from external systems, the concept of media types, and customization options. Help Marketing and Performance | < 8% |
NEW QUESTION 13
You are running a campaign for a digital camera that you want to replicate for other digital assets. Which features in SAP Marketing Cloud allow you to speed up the process? (2)
- A. Email template
- B. Generic sender profile
- C. Application job template
- D. Campaign template
Answer: A,D
NEW QUESTION 14
What are the prerequisites for including product recommendations in campaign? (2)
- A. Algorithms must NOT be optimized
- B. Communication medium in the scenario must be email
- C. Products must be uploaded to your system
- D. Generation refresh rate must be less than 24 hours
Answer: B,C
NEW QUESTION 15
Which business scenarios can you implement by integrating SAP Marketing Cloud with SAP Commerce? (2)
- A. Show product recommendations on the SAP Commerce storefront
- B. Access segmentation models in SAP Commerce
- C. Personalize the SAP Commerce storefront
- D. Trigger creation of sales orders from SAP Marketing Cloud to SAP Commerce
Answer: A,C
NEW QUESTION 16
In SAP Marketing Cloud, how can you determine the buying intent of a contact?
- A. Interactions
- B. Marketing Permissions
- C. Planned Spend
- D. Marketing Programs
Answer: A
NEW QUESTION 17
The marketing expert can analyze and process data that has been harvested from internal or external channels, in
- A. Analytics and Reports Gallery
- B. Profile Dashboard
- C. Customer Journey Insight
- D. Sentiment Engagement
Answer: C
NEW QUESTION 18
What are the characteristics of rule sets in rule based scores? (2)
- A. They contain model fits within one score
- B. They contain different target populations within one score
- C. They contain several scores
- D. They contain several rules
Answer: B,D
NEW QUESTION 19
A business scenario can include one or more scope items.
- A. Incorrect
- B. Correct
Answer: B
NEW QUESTION 20
A company plans their budget for each brand by country, region, industry and media types. Assume that the relevant marketing areas, media types and custom dimensions have been created.
For this company, the manufacturing company is not relevant for the Bahamas.
What are some of the key steps to consider when you are creating the planning model for this company? (2)
- A. Define industries by country using the Dimension Relations app
- B. Ensure that marketers are defined and their vaulues are maintained in the system
- C. Select the relevant standard and custom dimensions and select the option to use media types
- D. Assign media types to the lowest level of the planning hierarchy
Answer: A,C
NEW QUESTION 21
What do you use to map a user from SAP Marketing Cloud to a user in SAP cloud Platform Identity Authentication?
- A. Employee's e-mail
- B. User ID
- C. Employee's business role
- D. Employee ID
Answer: A
NEW QUESTION 22
Marketing locations can be used to
- A. Personalize campaigns, for example, by including a contact's marketing location in an email campaign.
- B. Enrich contacts with the interactions' marketing location to better understand their most recent or most frequent marketing location.
- C. All of these
- D. Segment your contacts based on marketing location attributes to better target follow-up campaigns.
Answer: C
NEW QUESTION 23
What are the 3 real-time Analytics offered to measure Marketing success?
- A. Analytics Apps (Ex. Customer Journey Insight Sentiment Engagement)
- B. Analytical Stories/ Dashboards (Ex. Marketing Executive Dashboard, Lead Dashboard)
- C. All of these
- D. Embedded Analytics (Ex. Campaign Success Reporting)
Answer: C
NEW QUESTION 24
In which content types can you include product recommendations?
- A. Landing page
- B. LINE message
- C. Push notification
- D. Email
Answer: D
NEW QUESTION 25
Why would you enable the persistence of the predictive model?
- A. To indicate the quality of the model fit
- B. To save the score in profiles and use it in segmentation
- C. To define more than one rule
- D. To save results for a certain time
Answer: D
NEW QUESTION 26
Your customer's marketers are each responsible for different markets/countries and should only have access to the contacts they are responsible for.
How can you implement this data access control?
- A. Maintain the communication user
- B. Maintain the business roles
- C. Maintain the communication arrangement
- D. Maintain the certificate trust list
Answer: B
NEW QUESTION 27
In SAP Marketing Cloud, what are examples of predictive scores?
- A. Best Sending Time
- B. All of these
- C. Channel Affinity
- D. Product Buying Propensity
Answer: B
NEW QUESTION 28
How does merging and matching work in SAP Marketing Cloud? (2)
- A. The consumer account ID is used as an additional criterion to achieve a sufficiently high level of coincidence to perform a match
- B. Matching logic works against existing records and against simultaneously imported data
- C. The name is used as an additional criterion to achieve a sufficiently high level of confidence to perform a v u match
- D. The number of best records can be configured for each contact
Answer: B,C
NEW QUESTION 29
For which extensions do you need to maintain a business context? (2)
- A. Custom field
- B. Custom business object
- C. Custom view
- D. Custom logic
Answer: A,D
NEW QUESTION 30
What are the prerequisites for including product recommendations in campaign? (2)
- A. Algorithms must NOT be optimized
- B. Communication medium in the scenario must be email
- C. Products must be uploaded to your system
- D. Generation refresh rate must be less tan 24 hours
Answer: B,C
NEW QUESTION 31
......
SAP Marketing Cloud Implementation Certification Exam Details:
| Exam Name | SAP Certified Technology Associate - SAP Marketing Cloud (1902) Implementation |
| Passing Score | C_C4HMC92 - 64% |
| Exam Price | $550 (USD) |
| Level | Associate |
| Duration | 180 mins |
| Schedule Exam | SAP Training |
| Reference Books | C4H260 Bus.Admin.Tasks&Data Import Integr.&Analyz.Google AdWords Integration Guide Onboarding Guide Extensibility Guide Help Analytics Help Marketing and Performance Help Commerce Marketing Leads and Accounts Help Leads&Account Based Mark. |
| Sample Questions | SAP Marketing Cloud Implementation Certification Sample Questions |
| Exam Code | C_C4HMC92 |
| Number of Questions | 80 |
SAP C_C4HMC92 Exam Description:
The "SAP Certified Technology Associate - SAP Marketing Cloud (1902) Implementation" certification exam validates that the candidate possesses the fundamental and core knowledge required of the technology consultant profile. This certification proves that the candidate has an overall understanding and in‐depth technical skills to participate as a member of an SAP Marketing Cloud project team in a mentored role. This certification exam is recommended as an entry level qualification.
SAP C_C4HMC92 Test Engine PDF - All Free Dumps: https://www.free4torrent.com/C_C4HMC92-braindumps-torrent.html