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Salesforce Marketing Cloud Personalization Accredited Professional Sample Questions:

1. Which three components of a server side campaign can be defined by a business user?

A) Promoted content
B) Campaign rendering
C) Experience rules
D) Campaign responses
E) User attributes

2. What is the standard mechanism Marketing Cloud Personalization uses to ingest data from the Marketing Cloud Personalization sFTP location?

A) ETL feeds
B) API
C) Automation Studio
D) Sitemap

3. How does interaction studio deliver technical value to marketers? [Check]

A) By providing a platform to manage, schedule, create and monitor content
B) By listening to customer signals, understanding customer intent, and acting accordingly
C) By providing a cloud-based application designed to help salespeople sell smarter and faster
D) By providing a cloud-based unified e-commerce platform with mobile, AI personalisation, order management capabilities, and related services for B2C

4. What controls how content and product recommendations display in an open time email campaign?

A) Catalog Setup
B) Campaign Template
C) Item Template
D) Promotion Eligibility

5. What is the Marketing Cloud Personalization terminology for the collection of products and content as well as related categories, and tags - such as brand, gender, style, keyword, and author?

A) Objects
B) Directory
C) Channel
D) Catalog

Solutions: