Google adwords-display : Google Display Exam Practice Test

  • Exam Code: adwords-display
  • Exam Name: Google Display Exam Practice Test
  • Updated: Sep 09, 2026
  • Q & A: 221 Questions and Answers

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Google adwords-display Exam Syllabus Topics:

SectionObjectives
Campaign Setup and Targeting- Audience targeting strategies
  • 1. Affinity and in-market audiences
    • 2. Custom segments and remarketing
      - Contextual targeting
      • 1. Placements and exclusions
        • 2. Keywords and topics targeting
          Bidding and Budgeting- Smart bidding strategies
          • 1. Maximize conversions
            • 2. Target CPA and ROAS
              Ad Formats and Creative Optimization- Responsive display ads
              • 1. Asset creation and combinations
                • 2. Best practices for creatives
                  Display Advertising Fundamentals- Understanding Google Display Ads ecosystem
                  • 1. Campaign objectives and use cases
                    • 2. How Google Display Network works
                      Measurement and Performance Optimization- Conversion tracking and attribution
                      • 1. Google Ads conversion setup
                        • 2. Performance analysis
                          - Optimization techniques
                          • 1. A/B testing
                            • 2. Audience refinement

                              Google Display Exam Practice Test Sample Questions:

                              Question #1

                              Examine the image given below:
                              What Google Tool is being used in the image above?

                              • A. Google Rich Media Ad Builder
                              • B. Google Ads Diagnostic Tool
                              • C. Google Wonder Wheel
                              • D. Google Ad Builder
                              Reveal Solution  Discussion  0

                              Correct Answer: D  🗳️

                              Question #2

                              Henry has created a video that he'd like to include in the Google Content Network. His video is a demonstration of a product that he sells on his website. With this type of content, what type of video advertising is Henry interested in using in the Google Content Network?

                              • A. In-stream video ad
                              • B. Overlay video ad
                              • C. Click-to-play video ad
                              • D. Video placement ad
                              Reveal Solution  Discussion  0

                              Correct Answer: C  🗳️

                              Question #3

                              Google wants to make certain that Google Content Network consultants understand where people are spending their time online. Google has identified four categories where people spend their time online. Which of the following statements ranks Internet usage for web users from smallest to largest percentage of time online according to Google?

                              • A. Content sites, communication sites, commerce sites, search sites
                              • B. Commerce sites, content sites, communication sites, search sitesC
                              • C. Search sites, commerce sites, content sites, communication sites
                              • D. Communication sites, content sites, commerce sites, search sites
                              Reveal Solution  Discussion  0

                              Correct Answer: A  🗳️

                              Question #4

                              Bonnie has created a video that she would like to include in the Google Content Network as part of her online marketing. She has chosen the click-to-play with the cost-per-click pricing model.
                              Which one of the following statements best describes when Bonnie will be charged for someone clicking on her advertisement?

                              • A. Every time Bonnie's video is played she'll be charged for the click.
                              • B. Every time Bonnie's video appears (the opening image) she will be charged.
                              • C. Every time Bonnie's video is played, paused, or stopped with the in-ad player she won't be charged for each click, just one click per user on the advertisement video.
                              • D. Every click that leads a user to Bonnie's Website results in a charge to Bonnie's account.
                              Reveal Solution  Discussion  0

                              Correct Answer: D  🗳️

                              Question #5

                              Larry has just created a new Google AdWords account as part of his signup for the YouTube
                              promoted videos process. What is the fee associated with the account activation?

                              • A. There is a $25 fee for the account activation.
                              • B. There is a $5 fee for the account activation.
                              • C. There is no fee for the account activation.
                              • D. There is a $55 fee for the account activation, but $50 is reimbursed with the first YouTube promoted video costs.
                              Reveal Solution  Discussion  0

                              Correct Answer: B  🗳️

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