Salesforce Certified Marketing Cloud Consultant : Marketing-Cloud-Consultant

  • Exam Code: Marketing-Cloud-Consultant
  • Exam Name: Salesforce Certified Marketing Cloud Consultant
  • Updated: Oct 07, 2026
  • Q & A: 162 Questions and Answers

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About Salesforce Certified Marketing Cloud Consultant : Marketing-Cloud-Consultant Exam

How to book the Marketing-Cloud-Consultant Exam

These are the following steps for registering the Salesforce Marketing-Cloud-Consultant exam:

  • Step 1: Visit to Webassessor Exam Registration
  • Step 2: Signup/Login to Webassessor
  • Step 3: Select the onsite proctored or online proctored delivery method of Certification Exam
  • Step 4: Select Date, time and confirm with a payment method

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Reference: https://trailheadacademy.salesforce.com/certificate/exam-mce-consultant---MCE-Con-201

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How much Marketing-Cloud-Consultant Exam Cost

The price of the Marketing-Cloud-Consultant exam is 200 USD and retake exam fees is 100 USD plus applicable taxes.

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What is the duration of the Marketing-Cloud-Consultant Exam

  • Number of Questions: 60
  • Format: Multiple choices, multiple answers
  • Passing Score: 67%
  • Length of Examination: 105 minutes

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Salesforce Marketing-Cloud-Consultant Exam Syllabus Topics:

SectionWeightObjectives
Topic 1: Automation and Data Management14%- Build and manage automation workflows
- Implement SQL activities for data processing
- Utilize automation studio effectively
- Manage contact data and data hygiene
- Configure imports and exports
Topic 2: Marketing Cloud Configuration18%- Configure lists and populations
- Set up users, roles, and permissions
- Implement data management and data extensions
- Configure account settings and business units
- Manage sender profiles and deliverability settings
Topic 3: Customer Journey Design18%- Implement triggered and real-time journeys
- Build decision trees and branching logic
- Apply personalization and dynamic content
- Utilize Journey Builder features and best practices
- Map customer journeys across channels
Topic 4: Email Marketing18%- Apply template and content block strategies
- Create and optimize email content
- Configure AMPscript for dynamic content
- Implement A/B testing andsend time optimization
- Ensure deliverability and inbox placement
Topic 5: Reporting and Analytics14%- Track engagement and conversion metrics
- Analyze campaign performance
- Provide actionable insights and recommendations
- Build custom reports and dashboards
- Configure and interpret standard reports
Topic 6: Discovery and Design18%- Document current state and desired future state
- Identify integration points and data flows
- Define success metrics and KPIs
- Gather requirements and understand business objectives
- Analyze customer data and segmentation needs

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